#productReview | Powell shorts by Chrome Industries

Hi again!

Today we return with a product review, the second about Chrome Industries products... one more time, about a spring/summer basic product, a shorts!

Past day we talked about the Natoma model, and today we bring you the Powell shorts!

Powell shorts specifications

#productReview | Natoma Short pants by Chrome Industries

When we talk about a brand who have the capability to mix urban trends and cycling, we use to talk about Chrome Industries... today is the day to test "chrome wear"... the first to test: the Natoma Short pants!

Natoma Shorts specifications

#brands | The Chrome Familia

Hi again!
Today we want to bring you more info about a famous brand for urban riders, Chrome Industries, and his "Familia"...

For sure you meet them, they are Matt Reyes, John Cardiel, Massan Flucker, Jo Celso, Mike Hernandez, John Igei, Alonso Tal and Damian Riehl. 

THIS IS THE CHROME FAMILIA. INDIVIDUALS INTERPRETING THE BIKE, THE SKATEBOARD AND THE WORLD AROUND THEM IN A WAY THAT'S ENTIRELY THEIR OWN.

#video | Streets of Chrome: John Cardiel

Whether it's on a bike, a board or the ones and twos, John Cardiel goes hard. Cardiel has been a part of the Chrome Familia for years and in that time they've worked together to design a line of kick ass bags that will stand up to anybody who lives life as hard as Cards does. 

Streets of Chrome: John Cardiel from Chrome Industries on Vimeo.

#video | Streets of Chrome: Damian Riehl

Hi riders!

Today we bring you the last video from Chrome Industries "Streets of Chrome: Damian Riehl". Shot in the span of one day, the video features Chrome Familia member and Portland, Oregon, native, Damian Riehl.

Damian has been working as a professional messenger for twenty years and just celebrated his 40th Birthday.

Having been introduced to a love for photography through skateboarding and bikes in the late 80s and early 90s, Damian turned to the medium to capture and interpret his day to day life shortly after first becoming a messenger.

Today, Damian spends much of his time documenting the changing landscape of his Native Portland. As more and more people flood to the area, he’s worried about some of the changes that seem permanent and uses his camera to freeze time and preserve the Portland he’s known for his four decades.

Streets of Chrome: Damian Riehl from Chrome Industries on Vimeo.